The market for postal financial services in the Maldives should be as a “bank for all” because by the very nature of MPL’s longstanding reputation & goodwill for reach and connectivity, postal banking will be viewed by the general population as a trusted source of financial literacy & secure services for all with a simpler & lower fee structure. Postal Bank can offer attractive savings & investment instruments including children’s savings products, which friends & loved ones could use for savings deposits as gifts & rewards for children on occasions of birthdays, and achievement of good results in studies, sports & other extra-curricular activities.
Nurturing a savings culture in the Maldives is long overdue. Also, the Post-Covid new reality will call for a thrifty society. The success of postal savings products in many countries point to the fact that the level of trust is very high for the postal service, which is a part of the life of all citizens from an early age. An e-banking platform can provide an umbrella brand for all financial services provided through postal banking. Shari’ah compliant financial products would be prudent, building trusted brands such as e-wallets and card payment gateways.